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价值投资首先要有正确的价值观
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因为同样一件事在不同的人眼里完全不一样
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正常人看到诚信经营
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00:00:12,099 --> 00:00:14,119
看到的是长期主义
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00:00:14,119 --> 00:00:16,100
坏人看到诚信经营
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00:00:16,100 --> 00:00:18,399
只会觉得你傻
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00:00:18,980 --> 00:00:21,100
正常人看到坑蒙拐骗
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00:00:21,100 --> 00:00:23,530
知道这是不可持续的生意
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00:00:23,530 --> 00:00:26,210
坏人却会觉得这是有城府
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00:00:26,210 --> 00:00:27,149
有手段
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00:00:27,149 --> 00:00:29,519
有商业头脑
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00:00:29,879 --> 00:00:32,719
所以一个人如果价值观歪了
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00:00:32,719 --> 00:00:36,000
他对价值的理解一定会歪
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他会把善良当成愚蠢
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00:00:38,749 --> 00:00:40,548
把诚信当成软弱
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把欺骗当成聪明
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把收割当成能力
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最后他买股票时也会犯同样的错误
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把垃圾公司的短期暴利看成护城河
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把伤害客户的商业模式看成高利润
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把不可持续的灰色收入看成核心竞争力
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这就是为什么价值投资不只是财务分析
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00:01:07,040 --> 00:01:10,030
更是一种价值观筛选
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你相信什么样的公司应该赚钱
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你最终就会买进什么样的公司