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昨天晚上跟一个做电商的兄弟聊天啊
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这是很现实的问题
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就是补税
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去年呢补了大几百万啊
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可能利润的50%不没了
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今天还没赚钱
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开年又补了大几百个
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所以很多时候我给大家讲啊
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就是我非常理解啊
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因为去年我在和兄弟聊天的时候
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那时候他一年还哈那规模很大
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很年轻
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那时候还是啊踌躇满志
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你再给我转
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过年来我身边好多做直播的兄弟都夸
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你兄弟其实已经是半躺平状态了
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其实我在很久以前
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我在2022年刚开始转型IP之前呢
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给他们聊天的时候
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他们是不油烟的
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各位就是什么概念呢
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因为我是19年开始是半躺平嘛
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就开始收缩
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那公司呢就从大几百人往外裁是吧
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然后砍业务
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最后呢反正业务呢收损了七八十%啊
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人员的缩水了八九十%
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实际上慢慢的就半躺平了
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22年开始呢我就给他们一些建议嘛
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啊毕竟他们比我小几岁啊
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我说建议啊
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你们年轻啊
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然后呢现在业务很好
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那当时团队都四五百个人嘛
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我说你们搓一下啊
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砍砍他一半先砍一半慢慢的砍
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但是你也知道
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如果一个人的业务很好的时候
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你不管提任何建议
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其实大家心里都听不进去的
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诶什么意思呢
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谦哥啊
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你练一下滑了啊
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然后我们比你能力强呀
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我们年轻啊
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我们肯定没问题的
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所以我跟大家讲
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这是真的啊
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就是很多时候呢这个人性是这样的
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就是当你好的时候
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很难想到差对
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就像股票似的啊
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就是你看我自己分享股票
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其实每个股票我发现问题
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就是分享完之后暴涨啊
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甚至短短的几个月还翻好多倍
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就在这个时候呢
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你提示任何风险
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这个人他是听不进去的啊
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你刚才说这个事有风险
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但第二天又涨了
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然后你再给提示
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你就赶快卖掉啊
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留下利润
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你要实在还想搞个收益
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你留下利润
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但是它还在还在涨
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然后呢到最后呢就是你的话是苍白无力的
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所以这个人性这样
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第一个呢当时公司跌的时候
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你跟他讲
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哎呀
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这个公式已经跌到一个很低的很低的点了啊
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公式基本面没问题啊
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可能一个财报就回来了
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但是呢他想的是什么呢
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可能会跌的更多
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对这就是人性
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知道吗
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就是巴菲特实盘70年
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但是为什么没有几个人成为巴菲特
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第二呢
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其实你抄巴菲特作业很简单呀
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就是你只要买它比它便宜就可以了呀对吧
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你像我我就是很简单的道理哈
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西方石油我是抄了他的作业啊
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我成本40多
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然后呢我还在西方石油基础上
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我还开发了中国海洋石油
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为什么呢
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中国海洋石油的股息率是
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那我买的时候18块不到嘛
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那八个点嘛
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那些那希望石油只有两个点嘛
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那肯定我要股息率高的嘛
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那估值的话
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中国海洋税当时是八倍嘛
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七八倍嘛
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那西方是有20多位嘛
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所以你看我在巴菲的基础上
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我还延伸了对吧
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所以说我今年啊希望自由
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还有啊
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中国海洋都有大段对啊
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也是我今年的利润的贡献的主力军
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但是话又说回来
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这些抄八赫的作业的人
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他能抢吗
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他不会想的
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他不会去思考的问题
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所以这个也是我说真的啊
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就是我从创业开始呢
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我就带着团队啊
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我教给他们怎么赚钱
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怎么开发产品
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怎么样开发出好卖的商品啊
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怎么样把好卖的产品卖出去啊
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怎么样让这个供应链呢配合度高啊
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怎么样高周转
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那做投资呢
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我给他讲
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我说你要想明白啊
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你是什么性格啊
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你是长期投资啊
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你还是投机
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你还是想博弈
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你要把每一个投资的定性先定好
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就你要定性啊
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你是什么样的性格
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你适合什么样的模式
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实际上作为我来讲呢
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我最希望大家买入顶尖公司长期持有啊
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最好不要动
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因为这样也简单
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但是有多少人愿意这么干呢
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对不对
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那为什么世界上只有一个巴菲特啊
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只有一个段永平呢
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因为大家都不想这么干
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都嫌慢
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所以这就是为什么我不想投资的时候
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我有时候是吧
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有的时候我看到这个人形的时候
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嘿我也觉得一直在重复
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你知道吗
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就一直在重复
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但实话实说啊
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这个事对我帮助很大大
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就是我从别人身上吸血的教训
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我从别人身上看到了这种风险
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我从别人身上呢看到了自己的薄弱
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很多时候就是你通过别人是一面镜子
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你通过这面镜子呢
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你越来越明白
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这是人性根本就没有改变过
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就是历史一直在重演
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人性从来没有变过
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就是他你不管怎么讲
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如果不是他自己亲自去踩一次脚
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他永远理解不了
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所以就是路遥知马力
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日久见人心嘛
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就跟我创业一样
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我这些年创业走过来
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那最后大家能够走到一块的人很少对吧
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你投资也是一样的
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就是真正做到最后能懂价值投资
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能认同并牵起的1%都不到
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99%的人都是过来投机的
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其实包括我们自己也一样
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就是你投机
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如果你有能力投机是可以投机的
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投机的要求比投资高多了
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就像你做窗户和做代理
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其实比做品牌还要难
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只是说你认为你熟悉了哈
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但是呢难度都大的多
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都为啥呢
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因为风险很大
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你天天弹音节律啊
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精神的高度紧张
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这个事本身只要你状态很差
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不可持续
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那这个呢也是分享投资的时候呢
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我每次看到想投机的人看他的性格啊
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我一想他早晚会栽
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我该怎么提醒他
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我让他知道他在做错误的事情
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我发现给不到
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就我自己有时候做错误的事情
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那都是结果之后我才知道哇
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我错了
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我要买了个单
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我要吸取教训对吧
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我要避免
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但是呢你发现我是错了很多次的人对吧
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从创业开始啊
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在管理过程里面做了多少错决策呀
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举个例子
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比如说我今天回到10年前
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我在同样面对啊工商所的找事
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然后呢同事出纠纷啊
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然后工厂被砸
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然后呢这个是吧
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然后同事啊频繁离职啊
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包括公司呢在这种疫情期间遇到的各种危机
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如果我今天我回去
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我想我可能比当时处理的方式好得多得多啊
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我也不会有这么多白头发啊
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我也不会这么焦虑
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但这个事呢也只是事后总结
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也是事后就想了很多次才想明白的
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那如果今天回到当时的状态
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你还是发现很被动
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很无奈的
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那这个呢也是一个最无奈的地方啊
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所以说我也是给很多创业者讲嘛
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就是大家在经历这种挫折磨难的时候
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你要想的是什么呢
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对吧
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你要想缓一缓
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不要当时立即做决策
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就当你未来来的时候
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你千万不要情绪化
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首先想我怎么样避免情绪
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这第一个第二个呢就是做三种假设
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三种假设就是我用A方案
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B方案
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C方案
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哪个方案会效果更好
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你好好想
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千万不要在自己啊情绪波动啊
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焦虑的时候做任何重大的决策
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宁可推一推
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就像今天做生意一样的
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宁可不做
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今天很多人找我合作
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今天茅台的海外的代理商啊
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海外的这个总经理找我
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茅台海外啊
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问我愿不愿做代理
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茅台代理商要我
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我要不要做美国的市场代理
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就这种事情
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我说我考虑考虑
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我好好调研一下
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我明天我再去啊
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更多的卖场去调研一下茅台
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就我我有很多的资源和机会得真的哈
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就说这些资源都是一手资源啊
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百分百靠谱的资源
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即使这样呢
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我也是深思熟虑
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再三考虑
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我也不敢轻易入手
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因为这个世界是这样的
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就是你可能是个机会
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但是如果说你把握不好呢
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他又是陷阱
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他就是不匹配你的能力圈
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那这个呢也是给大家分享的
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是说所有的事呢
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甚至手里啊
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特别是你已经付过了啊
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像我们似的哈
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嘿创也没几年实现财务自由的
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我每次想我如果说我中间那几年不折腾啊
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18年一七年开始不折腾
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中间那5年不折腾的话
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第一个呢那白头发肯定是一根都没有嘛
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那第二个呢就是心情啊
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阳光度比现在好多了
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那第三个呢就是对人性的理解呢
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哈可能是接触的人啊层面会提升很多啊
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其实今天的人气提升已经很多了
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我我比这个创业期间的那些人的素质和水平
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也要高个10~100倍了
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但是即使这样呢
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随着我的这个能力圈的提升呢
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我还是能看到是吧
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大家的不一致的地方其实还要提升
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就像老戴一样
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老戴今天他那个位置上
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其实他的机会都是世界顶尖的机会
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他不可能有差机会的
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因为他的接触的人都顶尖的人
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所以呢这个也是给所有商人讲的
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就是你在做这个任何决策
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任何的投资超绝的时候
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你三思而后行
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宁可错过
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也不要做错对吧
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你一定要是赚大钱
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亏小钱一定是在错
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理论上呢少亏在正确流上多赚对啊
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就是记住巴菲特说的啊
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不松不买
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不懂不碰
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不计钱
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不做功是吧
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芒格讲的啊
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就是如果你知道你会死在哪里
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你永远不要去那个地方