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大家好
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今天这一期
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我想和大家聊一个很多人都踩过坑的问题
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当你手里有一笔钱想做长期投资
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你应该买什么
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很多人的第一反应是去买基金
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或者买理财型保险
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但今天我想告诉你
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这两样东西很可能都不是最好的选择
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我先把核心结论告诉你
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只有三句话
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第一句
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理财保险和基金帮你买的还是股票和债券
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只是中间多了一层
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两层甚至三层的费用损耗
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第二句
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没有任何基金经理能向你承诺
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一个具体的回报率
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第三句
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如果你看对了方向
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直接买ETF或者正股赚的更多
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如果你看错了方向
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买基金一样亏
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而且亏得更多
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因为还要多付费用
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下面我用三层逻辑把这件事展开讲清楚
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我们先做一次穿透分析
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你买理财保险
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保险公司拿你的钱去买一篮子基金
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你买基金
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基金经理拿你的钱去买一篮子股票和债券
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你直接买正股或者ETF
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你持有的就是股票本身
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所以你会发现底层资产其实是完全一样的东西
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区别只在于中间隔了几层代理人
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每一层都要收费
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都要抽成
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理财保险是三层费用
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基金是两层费用
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直接买正股或ETF只有一层
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而且费用极低
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更关键的是
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基金的持仓是公开可查的
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你完全可以看看基金经理买了什么
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然后自己去买
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完全不需要付中间那几层的费用
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我们来看一下香港市场上
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主动型基金的真实费用
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结构管理费也叫年度开支比率
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通常是每年1%到3%
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这是每年都要扣的申购费
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也就是你买入时一次性付的费用
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通常是1.5%到5%
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赎回费
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也就是你卖出时的费用
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持有时间越短
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收得越多
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还有一项很多人不知道的费用叫韦庸
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就是基金公司把管理费的50%到60
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悄悄返给分销渠道
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比如银行或者保险公司
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这笔钱你看不到
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但你再付
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相比之下
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主流宽基ETF
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比如追踪标普500指数的ETF
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年费低至0.03%
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也就是说你投1万美金
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一年只需要交三美金的管理费
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理财型保险
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保险费用结构更复杂
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第一层是保单平台费
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按你的保单价值每年扣取
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第二层是保险保障成本
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也就是gay你的年龄越大
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这笔费用越贵
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第三层是底层基金的管理费
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通常又是每年1%到3%
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香港证监会之所以强制要求披露总保单费用
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就是让你看清楚这个产品到底有多贵
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在2015年之前
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香港的投连险销售非常混乱
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代理人可以把整个保单生命期最长
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30年的佣金一次性预支出来
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后来监管改革强制把佣金分8年摊销
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结果当季销量直接下跌了42%
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这个数字说明什么
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说明这类产品
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更多是为了代理人的佣金而设计的
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而不是为了你的利益
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vanguard的创始人约翰伯格曾经做过一个计算
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把1000美金按每年8%的回报
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投资65年
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如果没有费用
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最终可以增长到大约16万美金
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但如果每年收取2.5%的费用
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最终只剩下大约3万4000美金
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费用吞掉了你79%的收益
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还有一组数据
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如果你的年费从0.5%
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上升到1.5%
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看起来只差了一个百分点
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但35年后
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你的退休金会缩水将近30%
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被动投资组合60年下来
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费用大约占出十本金的15%
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而主动基金的费用
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会占到初始本金的55%
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费用的复利和收益的复利一样无情
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只是方向相反
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有人会说基金经理很专业
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他能帮我跑赢市场
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我们来看数据
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根据标普道琼斯指数
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每年发布的全球基金业绩报告
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2024年
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美国大盘主动基金中有65%
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跑输了标普500指数
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而过去24年的平均水平是64%
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跑输时间越长
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能跑赢指数的基金越少
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一年是65%
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跑输3年是73%
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5年是80%
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四
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10年是86%
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15年是90%
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20年高达92%
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而且这些数字还没有计算幸存者偏差
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已经清盘或者合并掉的基金
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根本没有出现在这份统计里
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所谓幸存者偏差
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就是你只看到了还活着的基金
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看不到那些已经死掉的
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Dimensional fund
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advisors的研究
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覆盖了1991年到2020年之间
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所有美国股票主动型基金
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如果直统计活下来的基金
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中位数年化超额收益是负的0.84%
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如果把已经清盘或者被合并掉的基金也算进去
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中位数年化超额收益是负的1.44%
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你在广告上看到的那些明星基金
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已经是被市场筛选过的幸存者样本了
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那些业绩差的基金早就悄悄消失了
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现在我们把这三层逻辑串在一起走一遍
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推理第一步
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基金无法向你承诺具体的回报率
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监管也不允许他们承诺
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第二步
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你之所以相信他能帮你赚钱
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本质上是相信他所持有的那些资产会长
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第三步
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但那些持仓是公开的
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你完全可以自己买
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第四步
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你自己买
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每年可以省下1%到3%的管理费
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加上申赎费和委佣
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第五步
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如果这个方向最终亏钱了
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买基金一样会亏
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只是亏的更多
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因为多亏了那几层费用
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记住这句话
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亏钱的根本原因永远是认知错误
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不是产品选错了
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基金和保险不能帮你解决认知问题
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只会让你多付一笔冤枉钱
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明白了以上逻辑
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正确做法其实很简单
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如果你看好一个行业或者市场方向
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就买ETF
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看好美股大盘
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买追踪标普500的ETF
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看好港股
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买盈富基金或者恒生科技ETF
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看好科技新能源债券都有对应的ETF
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费用极低
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持仓透明
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如果你看好一家具体的公司
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就直接买正股
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看好苹果
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买苹果股票
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看好腾讯
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买腾讯股票
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持仓透明
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流动性好
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费用只有买卖佣金和点差
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如果你需要保险保障
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那就买纯保障型保险
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也就是定期寿险或者重疾险
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保险的本质是对冲小概率的重大风险
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不是投资工具
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不要把保险和投资捆绑在同一个产品里
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那只会让你两头都贵
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我知道你可能还有一些疑问
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我来一一回答
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第一个问题
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我没时间研究股票
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让基金经理帮我选
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不是更省事
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答
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那就买宽基被动ETF
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比如追踪标普500或者全球指数的ETF
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费用在0.03%到0.2%之间
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一个产品解决问题
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省市不等于必须买基金
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第二个问题
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理财保险有保证回报和分红啊
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答请仔细看合约
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所谓保证通常只保证非常低的一部分
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比如1%到2%
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剩下都是非保证分红
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证监会强制要求披露总保单费用
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就是让你看清楚真实代价是什么
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第三个问题
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过去10年某某基金跑赢市场啊
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答这是幸存者偏差
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过去营部代表未来营把时间窗口拉长到10年
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20年
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绝大多数主动基金都跑输指数
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而且你相信某只基金本质上是相信他的持仓
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你完全可以照着买
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不必付差价
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第四个问题
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我通过强基金不是也在买基金吗
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答强基金是制度性安排
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没办法完全回避
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但即使在强基金里
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你也应该优先选择被动指数型子基金
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比如追踪恒生指数的基金费用远低于主动性好
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我们回到最开始那三句话
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理财保险和基金帮你买的还是股票和债券
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只是中间多了好几层费用
236
00:09:20,799 --> 00:09:22,720
底层资产公开可查
237
00:09:22,720 --> 00:09:25,000
你完全可以自己直接买
238
00:09:25,000 --> 00:09:27,240
基金经理无法保证回报
239
00:09:27,240 --> 00:09:28,639
如果方向错了
240
00:09:28,639 --> 00:09:29,700
基金一样亏
241
00:09:29,700 --> 00:09:31,389
而且亏的更多
242
00:09:31,389 --> 00:09:36,309
所以请把决定权透明度和复利留给自己
243
00:09:36,309 --> 00:09:38,730
看好行业买ETF
244
00:09:38,730 --> 00:09:39,950
看好公司
245
00:09:39,950 --> 00:09:42,220
买正股需要保障
246
00:09:42,220 --> 00:09:44,159
买纯保障型保险
247
00:09:44,159 --> 00:09:47,710
其他一切中间产品默认拒绝
248
00:09:47,710 --> 00:09:50,110
这就是今天的全部内容
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00:09:50,110 --> 00:09:51,759
谢谢大家